Brief 15 – Motion typography project project

We vote 3 track from chosing by ourselves to select.


and then we finally selected Hold Your Own.

Hold Your Own by Kate Tempest


We searched some videos.


And then we split lyric for each member.
This is my responsibility:

Hold it till you feel it there
As dark and dense and wet as earth
As vast and bright and sweet as air
When all there is, is knowing that you feel what you are feeling

And I try to describe them by image.

first draft



My group members thought the style is not suitable for the lyrics. And they wanted an emphasis on hand. So I tried to draw the other draft.


But the teacher said there are too many elements. We decided to give up using hand gestures and only use dots to finish our work.

Brief 8 – PUBLIC INFORMATION

This project requires us to present an issue that I am interested in and should be brought to the public’s attention.
I think it’s a good opportunity to learn how to finish an animation.

Because the presidential election is near and Taiwanese young people usually don’t like to vote. They always feel that every candidate is the same. And then, many netizens on the Internet urge everyone to vote. Therefore, I want to make a video that can increase the willingness of young people to vote to remind them that voting is a right and it should be cherished.

Research on the Improvement of Electoral Gender Voting Statistics in 2016 by Central Election Commission


I searched the reason that people don’t vote and according to the video “Is there a good reason for NOT voting?” said:
There are three reasons that people don’t vote.

  1. My favorite has no chance.
  2. My favorite is going to win anyway.
  3. I hate all of them.

Here’s the Proferser of Business Daily, Manuela Saragosa, explaining what that means.
The professor Juang Wen-Jong of the Department of Public Policy and Management at Shih Hsin University in Taiwan mentioned the reason young adults voting rate lower than in general is due to the following reasons:

In the category of aged 24, the voting rate is 10% higher than the overall voting rate. When we look at the cost of voting, if an individual starts working and still has his or her household registration, there is a high probability that one is not living in the district. Therefore, the individual needs to pay by oneself to go back to the district where has registered for the vote. However, the older an individual, the lower the cost for voting, the higher the voting rate, because they have better socio-economic status.


And then I started to search for the same concept videos on the web.


Here is a very famous video called Dear young people, “Don’t Vote”.
The company which made this video said: “Sometimes telling a young person not to do something is the best way to get them to do it.”


I decided to make up a ridiculous story to appeal to the young for voting and let them know what happens if they don’t vote?

I design a candidates and he proposed a ridiculous policy that people should drink the water of toilet. Many young people thought this is really absurd so no one will vote him and they will not go to vote because they consider the candidate will not be elected. However, a lot of people especially old generation liked him.

Brief 7 – Critical Practice Issue

Group members:Ellen,Nana,Poko,Q,Winnie,Yannie,Yunni

In class, Steve introduced our team to a Dutch artist, called Daan Roosegaarde. His work “Waterlicht” deeply attracted to me.
His official website said: WATERLICHT is the dream landscape about the power and poetry of water. As a virtual flood, WATERLICHT shows how high the water level could reach.
The artist demonstrating virtual floods influenced by wind and rain to remind people of the impact of climate change and about the situation of rising sea levels caused by global warming.

WATERLICHT by Daan Roosegaarde


Discussion & Research

Brief 2 visual outcome

In the previous brief about Hastings, we showed our visual outcome that we drew a series of comics of the seagulls in Hastings. The comics showed the differences between the past and the future so as to warn people that global warming and climate change will deeply affect the ecological environment. We speculated the city that it would be flooded in 2100, which means the seagulls need to live at sea and human will become fish and live undersea.
Therefore, we decided to continue our research on the impact of climate change on animals. And then we noticed a topic about evolve.
According to an article by Scott Solomon described: “As climate change brings rising temperatures, droughts, shifting patterns of precipitation and longer growing seasons, plants and animals are evolving to keep pace. Biologists have observed squirrels and salmon developing at an accelerated pace, causing them to reproduce at a younger age. Earlier summers have caused some flowers to bloom earlier in the year. And corals are forging new relationships with microscopic algae to survive in warmer, more acidic seas.”
We researched some real cases of impacts that brought from climate change on animals.

This video which is from TED Talk called Can wildlife adapt to climate change and this part is talking about the peppered moth body colour change caused by the Industrial Revolution.

Introduce peppered moth

This video is talk about ladybug screened colour caused by climate change and the picture below is a research report about ladybug.

Introduce ladybug

The change has been a fairly dramatic one. In 1980, the red bugs with black spots, known as nonmelanic ladybugs, constituted 90% of coastal ladybugs and just 60% of those inland, with the black bugs with red spots, or melanic ladybugs, making up the remaining 10% and 40%. But in a recent sample, Cambridge ecological geneticist Paul Brakefield says he and his team couldn’t find any area where melanic bugs made up more than 20% of the population.


Finally, we decided to make an animal encyclopedia of imaginary future animals. The encyclopedia will show the changes in animals from past to future in order to survive climate change and global warming.

Our group found that global warming has serious impacts on the environment and all living animals. because of global warming, many animals need to adapt the change by transforming their genes or appearance to enhance their viability.
we decided to pick some species that are affected by global warming as the theme of the series of posters. For the poster, we will use light-sensitive and heat-sensitive pigments to change their color in order to bring out the message of global warming.

At this stage, we chose ladybugs, as we have done research that the numbers of ladybugs are decreasing due to global warming. There are two kinds of two spot ladybugs, which are black and non-black ones. Because of climate change, now there are only non-black ladybugs, as their appearances help them to keep their body temperature from becoming too high.

We have made several dynamic posters to show the changes in a ladybug. When people touch it with their hands, it will change from black to red and make them aware of the impact of global warming on animals.

These posters made by Nana
my own design
This poster made by Winnie


Rethinking

Due to the epidemic, many members are not in the UK, so it is difficult to communicate. I decided to give up the animal perspective and turn to think about the ocean environment.

One day I saw someone calling for the concept of ocean-friendly on social networking sites. That person is mainly emphasizing that sunscreen can cause harm to marine life, especially corals so that people hoped people could wear a diving suit without using sunscreen when they want to swimming in the ocean.

Then, I have researched this issue. According to this site(https://sustainabletravel.org/safe-sunscreen-coral-reefs/) said: “How does sunscreen cause coral bleaching? Corals are usually covered in zooxanthallae. These tiny creatures absorb light and use photosynthesis to create food for the coral. When corals become stressed due to increased water temperatures or pollution from chemicals found in sunscreen, they expel the zooxanthallae. These tiny creatures are a lifeline for the coral, and without them they lose the main food and oxygen source and also the wide array of colors that make coral so attractive. Bleached corals are more vulnerable to disease. Their growth is stunted and the damage will negatively impact the surrounding marine life. Although it is possible for some to recover, most bleached corals will starve to death. “
“But it’s not only chemical sunscreens that are harmful. Mineral sunscreens sometimes contain nano-particles which are so small that they can be absorbed by marine life. These minerals are toxic to many ocean species and can cause stress and ultimately death, even at low concentrations. In addition to the harm caused to coral, sunscreen can decrease fertility in fish; accumulate in dolphins; damage the immune systems of sea urchins and deform their young; and impair photosynthesis in algae.”

This site (https://www.marieclaire.com.tw/beauty/skin-care/51925?atcr=b603e5) mentioned the same issue:
“According to the ICRI report, about 30% of the sunscreen dose in the ocean is discharged into the sea from marine activities, and 70% is discharged into the ocean through sewage.Ingredient expert.”
“Wu Peixuan added that some sunscreens contain estrogen-like chemicals (BP3). Even if you don’t go to the sea after rubbing, it may become an environmental hormone when it flows into the water after bathing. When the animals in the ocean absorb it When these chemicals arrive, they will interfere with biological physiological functions.”

And I found this news from BBC News: Palau is the first country to ban ‘reef toxic’ sun cream.
“Toxic sunscreen chemicals have been found throughout Palau’s critical habitats, and in the tissues of our most famous creatures.”We don’t mind being the first nation to ban these chemicals, and we will do our part to spread the word.”

I just realized that a little sunscreen will affect so much. But many people still don’t know about it, then I hope to make a poster to raise people’s awareness because I am a citizen living in an island country, the ecology of the ocean is closely related to us. In addition, Taiwan’s coral reefs are also facing bleaching conditions, and Taiwan’s beaches are crowded with people every summer, so I hope to remind everyone that sunscreen is not friendly for the ocean.

I tried to make a poster that sells sunscreen, but it’s actually ironic. But I felt that the effect was not so strong, so I decided to change it.


Visual outcome

Brief 6 – Visual Statistics

During this session, we proposed a lot of questions and then are grouped by these questions and took some pictures.


After that, in class according to vary topic we analyzed and cataloged these questions.

Then I selected two relevant questions from the hobby category: 33 and 45.

It’s really strange because the two questions are very similar.
However, I can understand it because I also choose to travel but I choose to stay at home at another question.
People who choose to stay at home at question 33, and also stay at home at question 45 (two people did not appear in the 45th photo) have 7 people.


previous outcome

Visual outcome

Brief 5 – Creative Provocation

Group members: Ellen, JuanJuan, Vicky, Y.U, Yunni

Regarding issues, our group members each proposed issues that they wanted to discuss. I purposed the Abortion issue because a religious group in Taiwan promoted an anti-abortion law a while ago. As a woman, I feel anxious about it.
However, my group has only one Taiwanese besides me, so I decided to use the United States Alabama’s tough abortion law as an example to express our group’s views on this issue.

Alabama Governor Signs Abortion Ban Into Law

Brief 4 -RSA

In this project, we should be looking for group members interested in the same area. I decided to choose the sixth – A Platform For Joy which I very interested in.


And then I choose 6.
Our team discussed ideas and some problems about the train.

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I purposed an idea that collects ticket receipts to make interact art. In my experience, I realized the train ticket receipt is similar to the train ticket so many people confused easily and throw out the receipt finally. I think this is a waste of paper. I planed to do a color chip wall by train ticket receipts.



Rethinking

After the initial presentation, we interviewed some people who were waiting for the train in Epsom station and asked them some questions about opinions on Epsom station. According to the interview, the young group didn’t care about the train station’s environment. Families with children advised adding some facilities for their children to play. An elderly woman suggested to have more flowers everywhere on the platform.

this is our questionnaire


It is important to notice that a boy thought the chairs made him not comfortable and cold when he was waiting for the train in winter and he hoped the chairs could be changed to sofas. And he also proposed a good idea. He believes people don’t interact with others when the chairs are positioning back to back. So he hoped the chairs to be designed to face each other.
He gave us useful an inspiration. Therefore, we decided to redesign and focus on the chair design.

This is a horse riding wall painting at Epsom square.
Horse racing and a large number of horse farms that are the unique advantages of Epsom.


Therefore, our team decided to design the chair into the shape of a horse.




Final Critique

In the Final Critique Session, tutors give us some feedback.
The first, the chair we designed is not suitable for a public place because it is furniture design.
And then, we need to promote people communicating at the station.


In order to promote people’s interaction, we research some interactive design.

Loop lighting

Penguin mirror

Canopy mirror


These works are very funny. We found out change stuff’s shape, angle, or color will make people feeling funny.


We searched for the special pigments which will change color as the temperature and then painting the stools. We think is a good way for fun that someone sits the stools and then when he or she leaving will find out the color change.


We made some chairs by paper and foam soft board and did an experiment.

And then our group members each designed the pattern for stools.
We all used horse patterns for design.

I combined the horse and flower patterns together, and then used the mosaic tile method to make the shape of a horse.


The design below is from Yunni. Colored windows of the church inspired her. Finally, we decided to use her work.

The chair model

CHANGE

Logo design by Yunni
I tried to make some patterns for the work

Visual outcome

I made some elements for the pattern. These were the impression of Epsom for me.

Brief 3 – Rethinking

After that time, I began to research on the posters under the category called illustrator. And then I am really interested in the Tom Gauld’s style.

I analyzed it and found out his style has simple elements like the cycles, triangles, and lines, which I like it so much. He also always draws stick men without eyes, ears, nose, and mouth.

There is a book called “Visible Signs: An Introduction to Semiotics in the Visual Arts”, which has analyzed his works, stating he is good at using body language and visible signs to express his concept.

Tom also mentioned in the interview that his works are “a casual reduction of visual keys into a more rudimentary drawing style.”
In this book, the writer pointed out his works were done by adding simple elements on signs, which makes his work cuter and easy to understand.

elderly people

In this work, he used the sign “elderly people”, and then added simple imagery, like the flag to show the element of revolution.

What I like about his work is that the image can bear different meanings by keep adding new elements to the original one. It inspired me.
Therefore, I decided to do a symbolized menu. I always have a hard time ordering from the English menu without pictures. Like the road and traffic signs, I plan to create a system of signs to help people order food.



Final Critique

After the Final Critique Session, I received some feedback. One is about deciding what kind of restaurant menu should be made. Another one is about researching how other illustrators draw the signs about food.
On the other hand, a few classmates also gave me some feedback and told me that they can understand at a glance when they saw my work because they have the same life experience as me.



Visual outcome

Regarding the choice of the restaurant category, there are two possible solutions. The first one is that I design a Taiwanese noodles restaurant menu and the audience is British. The second one is that I design a British breakfast restaurant menu and the audience is international students.
I decided to design a Taiwanese noodles restaurant menu. The main reason is that it is familiar to me and I could deal with it easily.
In order to solve the problems caused by cultural differences, I researched many Asian restaurants’ menu and its noodle icon. In my experience, the noodle icon usually shows 3 straight lines, a side bowl and a pair of chopsticks. It is a very common sign. However, I have searched many noodle’s icons and I noticed a notably different thing is that noodle is usually drawn by 3 curved lines. In order to make clients clear at a glance, I decided to use the symbols they are familiar with to make the design.

Brief 3 – Catalogue an Archive

Reasearch

I found a lot of posters from the typo circle. I think they are interesting and then I took photos of them in the archive session.
After that, I searched on the official website to see the detailed information, like who designed it and what is it about.

The organization gave speeches from famous designers, illustrators, and typographers.
Before each speech, there was a poster introducing the content of the particular speech.

I tried to organize these posters. According to their content of each speech.

What surprised me was that all the posters I took pictures of were categorized under the same category. The one for illustrators.


And then I was thinking about what I can do with these posters.



Some ideas



Initial Ideas Session

After the Initial ideas session, I got some feedback. In short, I need to do more research so that I can learn something from the materials that I look at, such as the concepts about typography.

Brief 2 – First Cut

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As preparing for the project, we visited Hastings on 26 September.
Our theme is climate change, so we decided to interview the local people and asked some questions.


The main difficult thing is that there are a lot of visitors and we couldn’t found the local people. The other things are that the interviewees refused to record and they are too young to reply to the questions about environmental change.

However, we were allowed to jot down notes during the interview. We realized the amount of garbage and lizards on the beach in Hastings have dropped in recent years.

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Ideas

After the trip, our group researched the Hastings environmental issue news or essay.

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Climate change is one of the key challenges facing Hastings. Over the next 50 years, climate projections show that past, current and future greenhouse gas emissions will influence the climate for decades. So alongside efforts to reduce emissions everyone need to prepare for the climate change that people cannot avoid.(Hastingsobserver.co.uk, 2019)

And we found a essay about seagulls which described people and seagulls live in harmony .
Gull expert Tim Mckenzie, set up the National Gull Rescue and Protection Group, which aims to help the injured birds and get them back into the air. The group is working with other charities around the UK and it is trying to raise the money for a gull rescue centre. It has half a dozen gulls in ‘hospital’, many of which are road accident victims. Much to our surprise, through their efforts, seagulls and humans have gradually built harmonious relationship in Hastings.(Hastingsobserver.co.uk, 2010)

And they also worried about that the rising sea level will threaten seagull survival.


The final work

Therefore, we drew a series of comic of the seagulls in Hestings between the past and future to warn people global warming and climate change will deeply affect the ecological environment.
We speculated the city and land will be flooded in 2100 so the seagulls have to live at sea and human will become fish that they can alive under sea.

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